Big data e analytics sono alla base delle prospettive di sviluppo di molte aziende, ma i modelli di analisi non funzionano quando la materia prima è inaffidabile, e questo avviene più spesso di quanto si creda
Following your favorite professional sports team before and after games -- and beyond the nightly sports broadcast -- has never been easier. Social video apps, such as Periscope, Meerkat, Vine, Snapchat and Instagram, are disrupting the traditional content distribution models of teams, TV networks and radio stations. While the transformation is already riddled with concerns over content rights, it represents a valuable opportunity for sports organizations to engage and interact with fans, particularly younger generations.
From the earliest days as a marketing slogan, the elusive concept of the so-called paperless office may finally be taking shape, if anecdotal evidence is anything to go by. A growing number of small businesses and startups, unencumbered by legacy processes, are quietly ditching printouts for an all-digital ecosystem, buoyed by soaring BYOD ownership and growing familiarity with a plethora of cloud services.
Most enterprise technology eventually converges into a suite, as it did with ERP. Integration hassles, management headaches and training challenges arising from a mishmash of best-of-breed solutions drive frustrated enterprise software buyers to the suite life -- but not in marketing tech, at least not yet.
Since it's inception in 1995, eBay has always attracted a flurry of activity. Just recently, the company has seen an uptick in user counts and their stock price. For the analytics company Terapeak, which provides the official sales-tracking dashboard, that rise in popularity could have been a challenge as more and more seller tools joined the fray. Fortunately, they figured out how to ride the wave of success, make smart business decisions, and almost single-handedly prove the freemium model does work by attracting 300,000 non-paying customers in 18 months.
The future of Windows Phone is hanging in the balance: If the launch of Windows 10 doesn't improve the struggling mobile operating system's fortunes significantly then Microsoft may have no choice but to abandon it.